Director of Operations

Serena Rico

About me

About me

Serena is Wade Law Group’s Manager of Staff Operations. She oversees the staff operations and also works in the firm’s client relations group. She is an experienced professional who brings more than ten years of administrative experience to her position at the firm.

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Serena Rico


Serena ensures a smooth operation of the firm, overseeing Wade Law Group’s operations’ day-to-day administrative functions, managing all aspects of accounting, information systems, and human resources. However, she feels her most important role is serving as a client liaison with the ambition of achieving optimal client satisfaction.
She is well known for being straightforward. Her friends say, “if you want the truth, ask Serena but if you want it sugar-coated, ask someone else.”

Prior to joining Wade Law Group, Serena was also an educator and developed a knack for training and educating others while building and forming cohesively relationships. Serena is notorious for being very detailed oriented and passionate about her work.

Serena moved to the US from England when she was 20 years old and, she has the typical British dry sense of humor with a large dose of sarcasm. She LOVES chocolate – She unwinds at the end of the day with a Twix or Milky Way!

Outside of the office, Serena is an endurance athlete and participates in numerous endurance events. However, trail running in state parks throughout the country is her passion. runs 80-100 miles a month on trails in state parks all over the US.

Serena Graduated from The City and Guilds of London Institute with an Associates in Physical Education. She moved to California in 1994. Serena is well-traveled and culturally diverse.

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